Your Fractional Weavers
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Humans think in stories, and we try to make sense of the world by telling
Yuval Noah Harari
As human beings, our ideas are always bigger than us. They possess us. At Those Guys we obsess on identifying and leveraging granular truths to drive meaningful business outcomes.
We believe brands need to be built as a holistic experience - not just a film or a dataset. Rather, an organism that goes through its journey of weaving purposeful narratives that leave indelible impressions. Like a child. From a crawling possibility to a precocious talent and then a great opportunity.
We are here to make sure the kid learns to charm. We are here to keep things interesting and
Marketing Solutions
Marketing Solutions
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Two beliefs are fundamental to Those Guys.
#1
Your business is your business.
No one knows it better than you.
We are here to understand all about it. From you.
#2
Customers are intelligent.
Dumb it down. But intelligently.
Every brand story is an intricate tapestry. Complex. Layered. Connected. It takes four specialised weavers to craft it.
A brand's authentic story isn't fabricated. It's within the fibres already there. Our Strat Guy works with these fibres to conceive the essential thread - the foundation.
When someone looking for you, your story should appear because you belong in their journey. The Organic Guy threads breadcrumbs pulling audiences to your brand.
The Inorganic Guy knits in the vibrancy to amplify your presence. Pushing communication for maximum impact. Reaching to whom it matters. Making every thread count.
The final work isn't just seen - it's experienced. Concepts become realities when stories create connections. That Guy brings the entire tapestry together. Ensuring every thread connects, every pattern serves a purpose.
Find us
Find us
+44 7940 452210
20 Wenlock Road, N1 7GU, London
Brief for quote
Brief for quote
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